Jun 14 2023
kcasey

You’ve heard the term ‘immersive experiences.’ But what does that mean? Let’s go beyond the buzzword to look at how you can use cutting-edge and traditional audiovisual (AV) technology to leverage this trend.  What is an immersive experience? An immersive experience is one that engages one or more senses. It encourages people exposed to the experience to become active participants …

Principles of Hybrid: Impactful Events Wherever You Are

Jul 24 2020
Tom Ring
On July 17th, the UK government announced what we have all been waiting for: live performances can resume on August 1st, and conferences and business events on October 1st.  While this is great news for our industry, the threat of COVID-19 remains and events should follow our MeetSAFE guidelines to minimize risk. With this announcement, the longing ...

Case Study: Maximizing Virtual Audience Engagement with Production Techniques

Jul 9 2020
Samantha Price
As the events industry starts to return, it’s becoming clear that hybrid events are going to become part of the new normal. While there are countless tutorials, resources and products that are geared towards making the technical transition easier to understand and execute, one challenge that remains is how to maximize remote audience engagement. Founded ...

MeetSAFE: Helping our Industry Get Back to Work

May 28 2020
Matt Johnsen
What will meetings and events look like following the COVID-19 pandemic? For everyone in our industry, that’s certainly been the question on our minds. And while it’s easy to say “I don’t know,” the meetings and events industry as a whole is too important to accept that as an answer – 10 million jobs worldwide ...

Face-to-Face Meetings – Can They Be Replaced?

Apr 16 2020
Ben Erwin
The current environment across the globe has presented the meetings and events industry with a clear focus on virtual opportunities. As a result, there are some natural questions that come to mind. Are virtual meetings the new normal? Will they ultimately replace live meetings? And, can people do without face-to-face events? The answer is understandably ...

Imagination: Our Human Superpower

Nov 7 2019
Tim Quigley
Ask “What If…?” And You Will Change the World In a world where technological capacity is only increasing, it’s time to take a step back and look at what makes us distinctively human. What are the elements that we bring and what power do they hold? For this year’s talking point, the IMEX Group explores ...

Think Outside the Ballroom

Oct 24 2019
Hali Cooper
Grand ballrooms, exhibit halls, breakout rooms one, two, and three. Been there, done that? If you feel that way, that means your customers do, too. These days, customers want options! An atypical location brings something new and exciting to the table, and venues can’t just be reactive to requests for creative space anymore. They need ...

How to Leverage In-House AV

Aug 15 2019
Candice Beckman
As a meeting planner, we’re faced with tough choices every day. From selecting venues to coordinating stakeholder travel, the details are endless. Selecting an AV provider might be one of the biggest – and toughest – choices to make. The decision to stay in-house or to go with an outside vendor is a constant conundrum. With such fierce ...